Social Media Recruiting
Is the process of searching and sourcing candidates using various social media websites and blogs. Besides, employers advertise on these sites to receive resumes from the candidates. Social media is considered to be best online media for interaction and branding. Getting followers from your site gain more profiles through extensive networking. LinkedIn, Twitter, Facebook, and blogs like BlogSpot and WordPress are top social sites ranking in first result page on search engines. LinkedIn is one among the best social site for recruitment followed by twitter and Facebook. These top sites are used by millions of people globally. Search engines give more credits to these sites than professional websites. Many users spend time on search engines and social sites specially employees and job seekers to seek information related to their field. Advertising jobs on these sites using popular keywords credits high visibility for employees.
Employers can build wide network online attracting employees through contents, images, work culture and benefits. Sharing resources like contents, images, and videos posted on social sites will reach followers and their friends within short period of time resulting high visibility, internally (social sites) and externally (search engines). There is another option i.e. paid advertising, in order to reach maximum users, employers go for pay per click advertising where users click on it and get information and apply for the positions.
Most preferred social media sites for recruitment:
1) Social Media sites
a. LinkedIn
b. Twitter
c. Facebook
2)Blogs
a. BlogSpot
b. WordPress
1.Sourcing information online- Using proper keywords, recruiters can find profiles including email and phone numbers and extract them into their database. LinkedIn and many other local networking sites are the best place for both employers and employees where they can expose their contact details for users. As an account user you can find work history including their education background.
a)SEO recruiting or Search Engine Recruiting – contact information posted on social sites and other business profile websites are visible on search engines including profile image of the candidate.
2.Job Posting-jobs are posted online on job boards, social sites and blogs, local job ads, free job posting list, and business sites making visibility for all users. These jobs get indexed on search engines attracting candidates to apply for the positions.
a) Job boards – many paid sites are available for employers to post jobs and search candidates.
b) Local job ads – Free sites are available where jobs are posted online including company information.
c) Local business sites – free Local business networking sites where individual users are registered to post their company profile including jobs and contact information.
Employers can build wide network online attracting employees through contents, images, work culture and benefits. Sharing resources like contents, images, and videos posted on social sites will reach followers and their friends within short period of time resulting high visibility, internally (social sites) and externally (search engines). There is another option i.e. paid advertising, in order to reach maximum users, employers go for pay per click advertising where users click on it and get information and apply for the positions.
Most preferred social media sites for recruitment:
1) Social Media sites
a. LinkedIn
b. Twitter
c. Facebook
2)Blogs
a. BlogSpot
b. WordPress
There are two types of social recruiting
1.Sourcing information online- Using proper keywords, recruiters can find profiles including email and phone numbers and extract them into their database. LinkedIn and many other local networking sites are the best place for both employers and employees where they can expose their contact details for users. As an account user you can find work history including their education background.
a)SEO recruiting or Search Engine Recruiting – contact information posted on social sites and other business profile websites are visible on search engines including profile image of the candidate.
2.Job Posting-jobs are posted online on job boards, social sites and blogs, local job ads, free job posting list, and business sites making visibility for all users. These jobs get indexed on search engines attracting candidates to apply for the positions.
a) Job boards – many paid sites are available for employers to post jobs and search candidates.
b) Local job ads – Free sites are available where jobs are posted online including company information.
c) Local business sites – free Local business networking sites where individual users are registered to post their company profile including jobs and contact information.
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